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Recently, a US teen Kyle Giersdorf won the grand prize worth $3 million at the 1st ever Fortnite World Cup. Kyle has been a competitive gamer since his childhood days as he followed his passion for playing video games. Playing under his childhood nickname “Bugha,” Giersdorf topped the group of 100 of the world’s finest gamers with an average age of 16, like him. 

He took home the biggest prize of all by winning the singles competition at the World Cup. And, many teenagers including Giersdorf, instantly entered into millionairehood with the Epic Games handing out $30 million in prizes at the New York City’s Arthur Ashes Stadium last Sunday.  The extravaganza enthralled the beholders. The event had thousands of spectators in the stadium while over two million watched the action live online.

When asked about what he would do with the prize money, Giersdorf said “I definitely want to save the money and invest it toward my future. Make sure I’m safe with the money,” as per the online news. 

“The game has over 250 million registered players, as per its publisher, Epic Games. Roughly 40 million of these players participated in online qualifiers for the Fortnite World Cup. Tickets to attend the weekend event cost $50 to $150,” as per The New York Times.

The amazing numbers shared by the Epic Games indicate the immense popularity of this game among users worldwide and it also hints the growing trend of online gaming among millennials and teenagers. 

Is there something app entrepreneurs should learn from this? 

The story of Giersdorf is a great inspiration for the gaming connoisseurs as well as businesses contemplating app development to showcase their offerings. There is a huge potential that these apps hold for users as well as businesses. An app can help you make your brand and products easily accessible by the classes and the masses, depending on your targeted audiences and business needs. 

Can an app take my business to another level of success and growth?

Well, if that’s the question on your mind right now, there is something you should know and acquaint yourself with. According to the statistics published online at build fire, 

• 90% of mobile time is spent on apps.

• Over 1.35 billion tablet users worldwide. 

• More than 2.7 billion smartphone users worldwide.

• 20% of millennials open an app at least 50+ times every day.

• 56% of all digital media traffic is generated by mobile apps.

• An average smartphone owner uses at least 30 apps every month. 

• Mobile apps are expected to generate $189 billion in revenue by 2020.

With the above input, it is clear that the app industry is thriving and it has a huge potential of achieving remarkable growth in the near future and years to come. 

But, there are many challenges on your way to success in appreneurship!

However, not all apps become instant hits among users nor they earn the desired revenues mainly because of the presence of millions of apps and tough competition in the cyberspace. The competition plus the real-world issues most apps encounter result in app uninstalls. According to the online statistics, mobile app uninstall rate after 30 days is over 25%. Controlling app uninstalls is the only way to ensure app success. To make your app stay longer on your potential users’ devices, you need to pay attention to the different aspects of the app – right from ideation to development, launch, and maintenance. Our App Assessment Tool can be useful for the app entrepreneurs struggling for success due to various known and unknown field, security, and user engagement issues.